The Takeovers Panel was looking to evolve their current brand to better represent their new strategic focus, and the Annual Report was the perfect opportunity to achieve this.

Over the years the Takeovers Panel has set a strong foundation with their work and are now building onto this. Thinking pragmatically and operating with efficiency are key components to support this growth. This is visually represented by using the elements from their logo to create ‘building blocks’. The result of this is a modern and clean document that elevates and evolves the brand.